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Universal Wilde Blog

The Universal Wilde blog features the latest news on marketing, printing, fulfillment and distribution. Here you'll find posts on emerging trends in marketing services.

New Year Direct Mail Resolutions

Wed, Jan 09, 2019

New Year. New Mail. Marketers are sure to see these 5 strategies used in direct mail in 2019. Will you take advantage of this new year opportunity?

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Categories: print, direct mail campaign, direct mail, new year, new year direct mail resolutions, campaign, statistics, print industry, Storytelling, Universal Wilde News, direct mail conversions, personalization, marketing, advertising, print marketing, Postal Service, mail, USPS, variable data print, open rate, communication, call to action, technology, data, Augmented Reality, AR


5 Print Strategies To Drive Innovation In Your Marketing

Wed, Jun 20, 2018
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Categories: "innovation", communication, technology, email, Augmented Reality, QR codes, data and technology, variable data print, marketing campaign, direct mail campaign, USPS, mail, campaign, publishing, print industry, trending, print marketing, direct mail, personalization, marketing


Marketers discover new ways to engage with customers at Innovation Event

Mon, Feb 05, 2018

More than 60 data-driven marketers gathered at our headquarters in Westwood, MA on Thursday, January 25th to discover how print and mail are evolving to take advantage of tomorrow’s data and technology.  In addition to being treated to lunch and tours of UW’s processes and technologies that deliver complex communications programs, attendees listened to two industry leaders who engaged the audience with the latest innovations and strategies involving print. Here are some of the most compelling takeaways from the event:

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Categories: content marketing, direct mail campaign, print industry, marketing campaign, statistics, trending, personalization, marketing, variable data print, data and technology, QR codes, Augmented Reality


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