“Where Opportunity Rocks!” That was the theme of the most recent marketing conference held by the Life Insurance Marketing Research Association, or LIMRA, in Nashville, TN this June. And opportunity was not just part of the theme, it was a key part of all the great sessions and presentations.READ MORE +
Universal Wilde Blog
The Universal Wilde blog features the latest news on marketing, printing, fulfillment and distribution. Here you'll find posts on emerging trends in marketing services.
There is no doubt that the multitude of new channels and people’s ever-decreasing attention span make it a challenge for insurance companies to connect with their audience and get them to engage with their brand. As marketers, we must continually adapt to the new realities in the marketplace.READ MORE +