Welcome to Our Blog

BLOG

Universal Wilde Blog

The Universal Wilde blog features the latest news on marketing, printing, fulfillment and distribution. Here you'll find posts on emerging trends in marketing services.

5 Print Strategies To Drive Innovation In Your Marketing

Wed, Jun 20, 2018

As the VP of Marketing for print communications solutions provider, Universal Wilde, I focus on uncovering the latest techniques, tips, and perspectives about the latest print communications trends and it's role in omni-channel marketing. It's been said in recent years that print is dead, but I'm here to rally around the fact that it isn't!  In my discussions with industry peers, experts and evangelists, they all say that print isn't dead, but rather has become smarter in order to compete in the digital age. 

READ MORE +

Categories: marketing, personalization, direct mail, print marketing, trending, print industry, publishing, campaign, mail, direct mail campaign, USPS, marketing campaign, QR codes, Augmented Reality, variable data print, data and technology, email, technology, communication, "innovation"


Innovation in the Publishing Industry

Wed, Apr 25, 2018

I recently attended the New England Newspaper & Press Association (NENPA) Convention in Boston, and I’ve always found this event to be a valuable resource to gain knowledge about the latest issues and trends in the publishing industry, since I counsel and provide many publishers with a variety of print communications services. 

READ MORE +

Categories: marketing, trending, print industry, publishing, conference, technology


Discover How Print is Flourishing in Publishing

Mon, Jun 12, 2017
We attended Book Expo America 2017 to learn more about what’s up and coming in the publishing industry. It was also important to us to get a deeper understanding of how publishers connect with their customers and excite readers to learn and consume their content. Here are our top 3 takeaways:
READ MORE +

Categories: promotional, print industry, publishing


SEARCH BLOG

BLOG SUBSCRIPTION

RSSfeed

RECENT POSTS

BY CATEGORY

see all