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Universal Wilde Blog

The Universal Wilde blog features the latest news on marketing, printing, fulfillment and distribution. Here you'll find posts on emerging trends in marketing services.

How Brands Are Using Science & Digital Media To Engage Super Bowl Viewers

Fri, Feb 02, 2018

In today’s landscape, advertisers no longer need to rely solely on TV to reach their audience during the game. Today’s viewers consume media on an average of 3.64 digital devices which means that advertisers are able to connect with their audiences in multiple mediums, across multiple devices all at once! That’s a heck of a lot more impressions than 110 million viewers watching the game.

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Categories: advertising, content marketing, status Quo Bias, tv advertising, patriots, football, super bowl, tv, commercials, ads


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